I design. I build. I lead.

I'm a product design leader who works where product strategy, design, technology, and building meet. I've led design teams, shaped complex products, and built products from the ground up.

I started as an engineering student in Electrical and Electronics at the National Institute of Engineering, Mysore, while freelancing on websites and graphic design for print and digital. After graduating, I worked in software engineering before pursuing a master's in New Media Design at the National Institute of Design, Ahmedabad.

I then spent a decade designing and leading inside larger organisations. At Moonraft, I worked on digital products for Asian Paints, Mahindra Finance, and ICICI Bank. The Asian Paints Color Visualizer won Gold at the Campaign India Digital Crest Awards. At Goldman Sachs, I worked across enterprise products and contributed to design systems and the UI Toolkit. At Intuit, I led design across QuickBooks Payroll, Enterprise, and Online Inventory, while building and scaling the India Inventory design team from the ground up.

More recently, I built Chiblu from 0→1, taking a commerce product across product strategy, design, technology, and business.

Alongside my product work, I created the Designers Who Build Toolkit, a collection of frameworks and practices drawn from my work across design, technology, and AI. It started as a way to document my practice and led to occasional workshops and conversations with other designers.